Founded in 2000, Vodka Cruiser stands as a beloved brand of premixed vodka beverages. Building upon their existing line of premium vodkas, Vodka Cruisers has introduced a new line of canned cocktails.
Presented in three fun flavours—Passionfruit Daiquiri, Raspberry Cosmopolitan, and Lime Margarita—this fresh mix of beverages comes in the convenience of cans, adding a novel twist to the world of elegantly crafted cocktails.
With a price point set at $22 per package, the Vodka Cruiser Cocktails are skillfully infused with high-quality, triple-distilled vodka, resulting in lively, tangy, and exotic-tasting profiles that transport you on a flavourful journey with every sip.
Indulge in the essence of the Caribbean with the tropical Passionfruit Daiquiri, beautifully blending the essences of passionfruit and vanilla.
The Raspberry Cosmo is a flavour bomb of vibrant raspberry flavours with notes of cranberry.
Embodying the timeless charm of a classic favourite, the Lime Margarita boasts zesty lime flavours paired with a touch of salt, invoking the sun-soaked vibe of Mexico that’s sure to please any crowd.
Vodka Cruiser’s Head of Marketing Hayden Turner said the new Vodka Cruiser Cocktails are an innovative step forward for the brand, bolstering the existing range of premixed vodka beverages.
“The Vodka Cruiser Cocktails add a fancy-ish touch to our current offerings and are the perfect option for those looking to elevate their evenings without the fuss of mixing their own cocktails.
“We’re always looking for new ways to bring Vodka Cruiser to a wider range of consumers, and as premixed cocktails have risen in popularity, this feels like a natural progression ahead. We are looking forward to seeing customers embrace the canned cocktails as their new go-to drink,” Mr Turner said.
Arriving in time for the Summer, Vodka Cruiser cocktails are the perfect and convenient accompaniment to a backyard BBQ or a fun house party. There’s a flavour to match any occasion.
The entire range is vodka-based and contains no other alcohol. Served in a 275ml can with an alcohol content of 5.5%, there are 1.2 standard drinks per serving, making it slightly higher than the core range.
Best enjoyed ice cold, Vodka Cruiser Cocktails are available to purchase now at bottle shops nationwide.